10 Tips For
Holiday Business Builders
The
holiday season can mean a real slow down for home-based
business owners, but only if you let it! With a holiday plan
for business and some organization, you can keep your business
thriving, and propel yourself into the New Year!
Here's
how -
1.
Do some follow up now with past contacts. Schedule a phone or
face-to-face appointment to review your program or
products. How might your products fill a
need for your contacts or referrals during the holiday season?
Brainstorm some ideas before the
meeting.
2.
Do you have a product or service that might be perfect for
holiday gifts? Schedule some lunch time or afternoon showings
for people to preview. Make gift suggestions and offer to gift
wrap. Send out email greeting cards to remind people to buy
from you! Think about gift baskets and
corporate gift giving. This can develop some solid referrals
and contacts for the future.
3.
Offer a discount coupon to anyone who refers a friend who also
purchases between now and the first of the year.
Start a VIP
purchasing program; or create a "punch card" for buy XX and get
one free.
4.
Begin setting appointments now for January. Let people know
that you realize they are busy and suggest a date in
January. Let them know you have time
open now and would also love to offer them a date after the
holidays.
5.
Put yourself in power momentum by scheduling blocks of time
daily for contacts and follow up. What is realistic each day? 5
of each? 10 of each? Set the pace and stick to it!
Set your calendar
up with blocks of business time as far out and consistently as
possible.
6.
Go on a mission to pass out as many flyers and business cards
as humanly possible over the next month. As you do, have a 30
second "commercial" ready that may appeal to what they need
right now. Extra cash for the holidays? Convenient and secure
online shopping with no crowds, hassles or parking?
Delivery? Get
creative!
7.
Going to a lot of holiday parties and events? Use this time to
meet as many people as you can. Ask lots of questions and
collect business cards and email addresses. Ask each person if
they mind if you keep in touch with them. If they begin asking
you questions, be prepared with short, intriguing answers. If
they show an interest, schedule a time to contact them in the
next few days. Try to avoid saying to much about your business
at the party. Schedule, schedule, schedule and then be sure to
follow up! And, if you have samples,
bring them.
8.
Include a business card, flyer, post card or some bit of
"shameless promotion" in your holiday cards and correspondence.
Don't send cards? Now you have a good reason to start! Check on
that tax deduction! Don't be obnoxious; just share
your enthusiasm.
9.
Begin reviewing your past year's goals and accomplishments.
Where can you improve? In what ways can you push yourself on to
bigger and better next year? Have your next year's business
plan concrete before January 1!
10.
Keep your focus, remember CANI (constant and never ending
improvement) and enjoy the season, knowing that you are doing
and being the best you can be! Set big expectations and make
them happen.
Jackie
Ulmer has worked from home for over fifteen years,
coaching and training thousands on the secrets to success
in a home business. Contact her through her website
at http://www.streetsmartwealth.com
and sign up for
her newsletter and learn what it takes to "Profit in Your
PJs, Online!"
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