The Cost Vs Payoff in Your Business
Ask What the Benefit is Instead of the Cost
How often do you find yourself dealing with price objections in your business. Sadly one of the first things asked by someone who we hope to do business with is - How much does it cost?
How often is this the first question you ask?
The problem with this is that it’s the wrong FIRST question. It’s not that the cost of something doesn’t matter. It’s that the PAYOFF is the more important question.
Today's Monday Motivation Minute:
I would much prefer to hear - what can I expect from your program? What’s the payoff I will receive?
Think about this in terms of your own buying habits and how you determine whether or not to buy. The key for you and me, is to make sure we are sharing the value and the transformation one can expect and experience.
Paint that picture so brilliantly that your ideal client clearly sees the value, and are chomping at the bit to get started.
An investment of $5,000 with a guaranteed return of $10,000 would be a stellar investment, wouldn’t you agree? So, why would someone hesitate?
Transformation is a two way street. in most cases.
People have to truly want to invest, with monetarily and in action, in their own transformation.
When I run onto this with potential coaching clients…when “how much does it cost…” is the first question they want to know, I most often know one of two things -
- They are looking for a quick fix, and to throw money at the problem hoping it will fix itself, and may not be committed to the actual process
- I have not done a good enough job of painting the picture of what is possible.
For my coaching clients, it’s a no brainer. I have created two six and seven figure businesses using the exact methods I teach, train on and still use to this day.
If it works for me, why would it not work for you….if you work it? One has to be willing to invest fully in what is required for success.
Next time you are evaluating a purchase, be clear on cost vs payoff. And, next time you are working with a client, be sure you are painting the right picture.
I teach all of this in the Street Smart Wealth Academy, in the Authentic Selling Module.
Do you have a question for me? DM me on Instagram @jackieulmer
Ready to create more success in your business? Your first step to learn this - SocialSellingMagic.com - let’s start there.
Hey, if you like what you are hearing and learning on the podcast, you really should check out the Street Smart Wealth Academy. We take all of this and package it into a radical shift for you, and the way you think and act in your business.
And, it’s guaranteed. Do the work, get the results, or get your money back.
What could be better than that?
If you’d like to learn more about putting this together and having somebody help you somebody who is built that multi million dollar business I would love to be your coach and mentor!
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BUSINESS, SALES AND SOCIAL MEDIA COACHING AND STRATEGIES
Learn more about the Street Smart Wealth Academy; THE "success mentoring" teaching you the "skills to pay the bills!"
What we will do together in 4 Simple Steps:
Master Your Marketing Plan - Build a Complete Online and Offline Strategy
- We will build and develop your "brand", which is the gateway to creating the rest of your marketing plan, online and offline
- You will know exactly who your ideal client is and how to attract them to you
- You will know how to build your audience; nurture them; and create killer marketing copy that speaks to the heart, all done with consistency for growth
- You will create systems so you know each day what your marketing strategy is, and you know how to execute it
- You will know how to pre-sell your client before your call with them
- You will know the primary social media platforms and how to effectively market in each
Master Your Messaging and Success Language - Know How to Position Yourself, Your Client, Your Offer
- You will learn the secrets of language and positioning to create interest and get your audience to lean in
- You will learn and master the Authentic Sales and Closing process, so you feel calm, confident and no longer struggle with how to ask for the decision and get the sale - no more Selling "Ick" Factor
- You will know how to create a world class client experience, retaining more clients, so you spend less time prospecting and build more referrals
Master Your Time Management and Productivity - How to Become a Professional Entrepreneur
- You will know exactly where to focus your time and energy to get the best results
- You will learn to release resistance and excuses that hold you back; and build the discipline needed to succeed
- You will know where your business is going and how to predict growth and profits
- You will have systems and plans in place for every area of your business so you know the next step with each person in the process
- You will know how to set your goals and achieve them
- You will have accountability to keep you focused and on track
- You will do all of this without feeling overwhelmed
Master Your Mindset and Limiting Beliefs
- You will learn how to take back control over your thinking
- You will detox from negative self talk, comparanoia, procrastination and overthinking
- You will create better relationships with your partner, your family, friends, team and most specifically, yourself
- You will cleanse scarcity and fear based thinking from your life
- You will know how to solve any problem or challenge for yourself
- You will learn how to capture your big ideas and monetize them
Bonus content includes:
Taming the Money Monster
Peak Performance Habits
Mental Yoga and Thought Download Process
I'll be sharing the concepts, tools and training to support your marketing, growth and business goals. While the principles that I teach are complete for any Solopreneur business, the details, strategy and implementation will be tailored to you through my mentorship.
I coach and train on the exact strategies I used to reach top income earner status in my network marketing company, and sell products and services in over 40 countries, using digital marketing. These are the same strategies I use today in my coaching business. I don't teach theory.Learn more at Coach With Jackie
Tweet me - @jackieulmer with comments and if you have a question for the show, add the hashtag #JackieUlmer
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I teach mindset mastery, as well as Network Marketing and Social Media Mastery.
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PS: If You Are Struggling to Sponsor, and Don’t have a Team, Haven’t Recruited Anyone (or less than 10 people), This is Where You Want to Start DirectSalesBootcamp.com