Why Network Marketing MLM Business Thrive in Tough Times
How to Build a Thriving Successful Network Marketing and MLM Business During Times of Crisis
As I’m filming this, we are five months into the coronavirus, COVID-19, the pandemic of 2020.
Here is what I have done in past “tough times” to build my network marketing business.
I started my Network Marketing MLM business in 1994. I was a floundering representative for my company; couldn’t get out of my own way; or get over my own fears and inhibitions about what people might think about me in network marketing.
I was stubborn and persistent. In October 1999, I went to an Internet marketing seminar; took my MLM business online and have built using the internet for nearly 21 years. It changed everything.
2 years later, 9/11/01 came along and devastated our economy; changed up a lot of things. My husband is an airline pilot; took a serious 25% pay cut. We had just moved from Arizona to California; more than doubled our house payment; quadrupled our real estate taxes and basically doubled every possible bill that you can possibly think of.
I was working my business but honestly it was more of a hobby business at that point. I was a stay home mom building my MLM online. I had a system in place and I had some growth and some things were going on but I wasn’t making the type of income that I really needed to assist and sustain us with this 25% pay cut.
I still remember the day my husband and I sat out on our patio up in the beautiful mountains of Lake Arrowhead California…trying to figure out next steps.
We wrote out a budget (never were any good at sticking to it.) He looked at me and said “the way I see it we have three choices. I can’t fly anymore than I’m already flying. So the options are we can either sell the house and downsize; you can get a job; which neither of us wanted me to do as we wanted me to be there with the kids. Or, you can work your business and increase the income there.”
I had some decisions to make well. I absolutely loved my house and did not want to sell it. I did not want to go back to work. So the only remaining choice that I had was to really dig in to my business.
The same thing that’s happening right now - people are looking and are more receptive to network marketing and homebased business options. Probably more than ever before. We need to develop a success routine and the skills to get the business out there and attract people who are looking. Keyword searches are surging in Google right now around home based business, network marketing, work from home - so your goal is to get yourself out there.
I decided to get so committed you wouldn’t even recognize me. I put my blinders on; I put my ear muffs on and I made a decision to put my head down, my nose to the grind stone and work hard for the next year. I wasn’t going to look up or take a breath for an entire year. I wrote out my single daily actions; I wrote out a weekly action plan of what I was going to do. I was already online. Facebook didn’t exist; or any social media. I was writing articles; getting out in discussion forums and meeting people via the Internet.
I blocked time on my calendar to write one or two articles every single week and submit them to article sites. I added them to my website. Some of those articles still generate hits, leads and sales to my website now.
We still do the same things today. We shoot a video; share the concepts of success. We are in Facebook Groups. LinkedIn and Instagram. We get that content out there in the exact same way that I was doing it back in 2003 when I really dug in and decided to be the hero of my family through my network marketing business.
So that’s what I did and I also engaged in active prospecting. I went back to every person I’ve ever talked to about a business and just said “hey I know it wasn’t right for you at the time but I’d love to share some things that have changed, some different concepts, if you might be open to it.” Still a large number of people said no but some of those people said “yes, I’ll take a look and from that some of those joined me in the business.”
I have a free gift for you at StreetSmartWealth.com/openscripts
That’s my series of one-liners and quick little paragraphs that you can use to text; Facebook messenger; email; or you can call somebody and ask. It gives you some scripting of what to say that generates interest and especially how to go back to those people you have spoken with in the past and ways to open the conversation with people you have not yet spoken with yet.
Network Marketing thrives during down times because people are open and looking; people are hurting; people are sad; people are scared and desperate. People are looking for a solution; looking for you to be their hero. I went from making a couple thousand dollars a month to over $200,000 a year, just by literally doing the same things that I have done in the past but getting very intentional, very focused and having that action calendar.
Do you have a question for me? DM me on Instagram @jackieulmer
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Hey, if you like what you are hearing and learning on the podcast, you really should check out the Street Smart Wealth Academy. We take all of this and package it into a radical shift for you, and the way you think and act in your business.
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BUSINESS, SALES AND SOCIAL MEDIA COACHING AND STRATEGIES
Learn more about the Street Smart Wealth Academy; THE "success mentoring" teaching you the "skills to pay the bills!"
What we will do together in 4 Simple Steps:
Master Your Marketing Plan - Build a Complete Online and Offline Strategy
- We will build and develop your "brand", which is the gateway to creating the rest of your marketing plan, online and offline
- You will know exactly who your ideal client is and how to attract them to you
- You will know how to build your audience; nurture them; and create killer marketing copy that speaks to the heart, all done with consistency for growth
- You will create systems so you know each day what your marketing strategy is, and you know how to execute it
- You will know how to pre-sell your client before your call with them
- You will know the primary social media platforms and how to effectively market in each
Master Your Messaging and Success Language - Know How to Position Yourself, Your Client, Your Offer
- You will learn the secrets of language and positioning to create interest and get your audience to lean in
- You will learn and master the Authentic Sales and Closing process, so you feel calm, confident and no longer struggle with how to ask for the decision and get the sale - no more Selling "Ick" Factor
- You will know how to create a world class client experience, retaining more clients, so you spend less time prospecting and build more referrals
Master Your Time Management and Productivity - How to Become a Professional Entrepreneur
- You will know exactly where to focus your time and energy to get the best results
- You will learn to release resistance and excuses that hold you back; and build the discipline needed to succeed
- You will know where your business is going and how to predict growth and profits
- You will have systems and plans in place for every area of your business so you know the next step with each person in the process
- You will know how to set your goals and achieve them
- You will have accountability to keep you focused and on track
- You will do all of this without feeling overwhelmed
Master Your Mindset and Limiting Beliefs
- You will learn how to take back control over your thinking
- You will detox from negative self talk, comparanoia, procrastination and overthinking
- You will create better relationships with your partner, your family, friends, team and most specifically, yourself
- You will cleanse scarcity and fear based thinking from your life
- You will know how to solve any problem or challenge for yourself
- You will learn how to capture your big ideas and monetize them
Bonus content includes:
Taming the Money Monster
Peak Performance Habits
Mental Yoga and Thought Download Process
I'll be sharing the concepts, tools and training to support your marketing, growth and business goals. While the principles that I teach are complete for any Solopreneur business, the details, strategy and implementation will be tailored to you through my mentorship.
I coach and train on the exact strategies I used to reach top income earner status in my network marketing company, and sell products and services in over 40 countries, using digital marketing. These are the same strategies I use today in my coaching business. I don't teach theory.Learn more at Coach With Jackie
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